Best Practices For Career Growth

Posted on March 3, 2015 by

career growth

Walking the line between best and worst practice in terms of career growth is a very fine one. Some people try too hard while others don’t try hard enough. Here are some tips on getting the balance right.

When it comes to the workplace, good relationships are often as important as being good at what you do. It’s not uncommon for some to become so involved in excelling and surpassing, they fail to realise they’re neglecting the human element which exists in all industries.

Some may deny it, but it’s largely true that being liked as a person has significant relevance to your success as an employee. Put it this way, if you are disliked because you’re anti-social, unhelpful, rude or perhaps cocky or arrogant, people will very quickly know about it.

You might be brilliant at your job and smarter than all your colleagues put together, but if the questionable reputation of your personality precedes you, you don’t stand a chance.

However, before you head out and start trying to become besties with the boss, remember the keyword balance.

First of all, it’s important to be liked for the right reasons such as warm greetings, a friendly smile, occasional banter and willingness to help, and learn from, your colleagues. Baking the boss his or her favourite treats, brown nosing and boasting every chance you get are a sure fire way to get on others’ nerves and an indication you’ve gone overboard.

Of course, vital to the recipe of ‘please like me’ is being a decent employee. Popularity will actually get you nowhere if you don’t have your work ethic also in check.

Some employees become so caught up in the social aspect of the workplace they start neglecting their positions, taking liberties and becoming lazy and careless.

So again, that keyword is balance. In addition to being great at what you do, you’ll need diligence, punctuality and a strong work ethic.

If you can combine these things with maintaining healthy public relations, you are well on the way to career growth. Just remember not to go too far in any given direction.

4 Habits of Unsuccessful Event Managers

Posted on February 24, 2015 by

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Everyone has bad habits; it’s part of being human. If you’ve been working in the events industry for a while then you’ve probably developed some bad habits you find yourself repeating at every event you run.

If you are looking to make 2015 your best year yet then why not consider cutting some of the bad habits out of your work life?

It can help to make you more efficient at work and your events more successful. Here are 4 common habits of unsuccessful event managers to kick out for the New Year:

1.      Forgetting about first impressions

There are so many components that go into running a successful event that it is too easy to get caught up in the small granular details of the event, in the meantime forgetting to make sure people are totally sold on buying tickets to your event.

Whether you are organising a music festival, gala dinner or charity fundraiser – selling enough tickets is the no. 1 show stopper (pun intended) in measuring success for your event.

Enhance the look and reputation of your event by using online event management software. A professional online ticketing solution will deliver you an attractive event webpage (which you can use in your social media & marketing) that will support your brand, and make it super easy for your customers to buy their tickets 24/7 from their phone or computer.

It will also save you time (e.g. no more rushing around to be at the kiosk/desk to sell tickets at the allotted time) and also money (e.g. no more base ticket stocks to have to have printed up). While always knowing exactly how many tickets you have sold will not only help you sleep at night in the knowledge people are coming, but it will empower you to be able focus you marketing messages in the lead up to your event.

2.      Not taking the time to create an emergency communication plan

You’re hosting a music festival, people are travelling for hours to experience the event you’ve spent most of this year planning and then you find out your worst nightmare has come true – one of the main acts has been delayed and isn’t going to make it in time.

Sometimes things go wrong, acts cancel at the last minute, there are delays to opening the doors, or you find out you have to change the event venue at the last minute.

As an event manager how often do you take the time out to put together a clear emergency communication plan?

Sure, it’s another thing to add to your to do list and it’s extra paperwork (that fingers crossed you won’t need to look at again) but don’t take a short cut on this task – it’s important.

Take the time to work out how you would get in touch with everyone who is attending your event as quickly and efficiently as possible. Here are some things to consider:

  1. If you have sold your tickets online, do you have easy access to the list of attendees and their contact details?
  2. What key information would you need to include in an email when notifying people of event changes?
  3. What social media channels would you use to communicate the changes?

If something does go wrong and you are working under pressure it can be helpful to refer to a pre-written checklist.

3.      Not embracing event technology

Technology has evolved at a rapid pace. With the rise of smartphones and tablets, social media and wearable technology the relationship between technology and events is becoming ever more important. Technology provides event managers with the opportunity to connect with their customers and make their events more efficient.

  • Are you embracing online ticket sales or do you still find yourself ordering expensive base tickets stubs to sell in person?
  • Are you still checking in guests by hand or have you switched to using online ticketing software that streamlines the process of checking guests in?
  • Is Wi-Fi a mandatory component at all of the events you run or just something that is nice to have if you can get it?

Dependent on how you answer these questions – is it time for you to update your approach to event technology?

4.      Not using social media to your full advantage

Social media has been a game changer for event managers. If you think social media is just about creating a Facebook event page or sending out a couple of tweets to promote your event, then think again. Social media has changed the way event managers engage with event attendees.

Social media for your event should be frequently updated and regularly monitored. When used correctly it can be a useful customer service tool. Put your social media channels to work at every event and use them to:

  • Create buzz before the event with teasers
  • Engage directly with your attendees,
  • Gather all important event feedback (during and after the event).

If you are interested in learning more about how an online event booking system can help you to work more efficiently and help with the success of your next event, then get in touch with the team at Ticketebo today.

How To Handle Job Rejection

Posted on February 17, 2015 by
Man handling job rejection

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There are very few people who aren’t faced with job rejection at some point in their careers.

Whether it be a missed promotion, an application brush-off or a succession of non-starters, job rejection can be painful and disappointing.

However, the way you deal with rejection can change it’s impact. You can be productive and make it work to your advantage or you can sulk in the corner wasting time. The choice is yours.

Whether you’ve been knocked back from the outset or made it to a final round of interviews, you are still within your rights to ask why you weren’t picked to go further and request to receive feedback which may be of subsequent use to you.

If you weren’t chosen for interview on the basis of your resume and application letter, why not ask to know why these documents fell short or what specifically this organisation was looking for. You will find that, more often than not, recruiters are only too willing to give post applicant feedback.

If you scored one or more interviews you can ask the same questions in relation to the responses you gave, your general manner or other information relating to how you presented yourself and discover if perhaps you were considered to be too casual or you didn’t focus on the right areas, for example.

This process also shows the employer you were serious about working for them and they are more likely to remember you when future positions arise.

It’s all in the name of improving with experience, building your confidence and learning from mistakes. However, you need to be prepared to hear constructive criticism and more importantly, to apply it.

Some people are so busy being deflated or defeated when on the receiving end of job rejection they forget that they’re not perfect and everyone has room for improvements.

Some employers will always promote internally and other jobs receive unthinkable amounts of applications, so it’s always worth remembering that certain positions are occasionally out of most people’s reach.

However, this should only fuel you further to apply for as many opportunities as you can so as to gain more and more practice, which will eventually lead you to the perfect role. Just as long as you keep requesting that feedback and apply it where possible rather than spending too much time dwelling on your losses. There’s work to be done!

How to Make Your CV Stand Out from the Rest

Posted on February 9, 2015 by

Picture Source: Shutterstock

The first rule of thumb which should never be overlooked is that there are different approaches depending on the job or industry being targeted.

For example, it is not uncommon for a graphic designer or film animator to create a visually arresting and unconventional looking resume using artistic fonts and colours.

However, this approach would most certainly not be well received in more corporate environments. It, therefore, comes down to knowing your audience.

Perhaps there are times when a touch of colour might work for a retail position or even something customer service related, as long as you keep it looking professional and don’t go overboard.

In any case, however, you must ensure your CV is adaptable. Do not ever use the same blanket resume for every position you apply for. Every job and organisation has slightly or possibly dramatically different expectations and you must tailor your CV to suit each advertised role.

By directly relating your content to the specifications of the job description, you will instantly help your resume to stand out.

Remember also that many employers nowadays run your CV through a keyword check prior to even considering it. If yours fails to mention the appropriate words, it will go completely overlooked.

Common buzzwords might include the likes of strategic, proactive and innovative. However, the real clue to knowing which words to incorporate is generally in the job description, so be sure to examine it thoroughly, as it is your ultimate guide to what each employer is looking for.

Confidence is essential when creating your CV. Self promotion has never been more appropriate or essential when it comes to marketing yourself for a job.

Be sure to use strong, confident language which is direct and professional if you want the recruiter’s attention. Try not to over embellish and definitely do not tell lies. However, erring on the side of positivity and strengths rather than weaknesses is the way to go.

Being specific rather than general will also help your CV to stand out. Anyone can say they are good at something, but giving an example of particular events or quantifying results which highlight the strengths you are claiming to possess will back up your words and make you far more memorable.

Add to this a brief career summary and strive to avoid cliched phrases throughout and you are well on the way to a stand out, cutting edge CV.

RCSA member offer

Posted on February 9, 2015 by

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1 Month FREE Trial

Start your 1 month free trial with premium placement boosting of all ads on Adzuna. Adzuna is different – a Pay-for-Performance (CPC) model, minimize advertising wastage by paying only for value and not an upfront listing fee.

What’s on offer:

  • Drive qualified jobs seekers directly to your website
  • Highly relevant and targeted traffic that converts
  • A joint venture with Fairfax Media – access the passive job-seeker audience across the Fairfax network

To find out more or contact sales@adzuna.com.au

Adzuna – the best place to start looking for a job!

Terms and conditions for this offer:

  • This offer does not apply to existing Adzuna customers under contract
  • Offer applies to first 50 respondents only
  • To be eligible you need to be registered as a recruitment company in Australia and an RCSA corporate member
  • Supplying a feed of jobs in an acceptable XML format or through an e-recruit system is the recruitment companies responsibility

The Right Way To Apply For A Job

Posted on February 2, 2015 by

the right way to apply for a job

Once upon a time, applying for a job was a reasonably straight-forward process.

Submit your cover letter and resume in response to an advertised position and wait by the phone in hopes of an interview.

These days, however, constantly increasing competition has forced job seekers to adopt additional tactics to stand out and be seen, some of which have subsequently become standard expectation.

As such, the so-called right way to apply for a job should now, more often than not, also include the following practice.

Find a lead. With job networking site LinkedIn now at our disposal, establishing and getting in touch with company contacts has never been easier. Some quick research and perusing through the site can reveal which of your own contacts are loosely or perhaps even closely connected to other helpful contacts.

From there, you can ideally ask to be introduced, or otherwise introduce yourself, to appropriate sources in relation to your target position. You can ask questions, seek advice, request feedback on your resume and most importantly, find out more about the role and the company itself. You might even find some contacts are happy to meet in person to chat.

This practice also affords you the opportunity to confirm with company contacts that your resume has been received, which may prompt them to take particular note of it. If you’ve really struck a bond via LinkedIn, you might be lucky enough for them to pass your resume on personally.

Having done plenty of homework and gained an inside perspective prior to being interviewed, you’re already ahead of the game, able to drop names and discuss whatever relevant inside knowledge you have throughout the course of your interview.

It is essential to follow your interview with a message of thanks a day or so later, which reiterates your interest and enthusiasm for the position.

It is also important to send a personal message of thanks to anyone on LinkedIn or other networking hubs who assisted or advised you.

The entire process is more or less an exercise in public relations. Be sure to always express your gratitude and remain professional and courteous at every turn, and don’t take anyone or anything for granted. You will soon find that, even if you don’t always get the job, your own networks will steadily grow in very positive and helpful ways.

Adzuna Australia is Hiring!

Posted on January 28, 2015 by

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About Adzuna

Adzuna is a search engine for classified ads used by over 1 million visitors per month, which makes it easier to find the right job for you. We search thousands of websites so you don’t have to and bring together millions of ads so you can find them all in one place. We add powerful search, insightful market data and social connections, so you can find your perfect job with a little help from your friends.
Adzuna was originally launched in the UK in 2011 and now operates in 11 countries.  Adzuna Australia launched in January 2014 as a joint venture between Fairfax Media and Adzuna.

You can read more here: http://www.adzuna.com.au/about-us.html

Digital Marketing Manager

The Digital Marketing Manager will be responsible for developing and growing Adzuna’s job search engine through SEM & Partner Marketing. Adzuna is a Wired Magazine ‘Top 10 Startup’ and one of the fastest growing web businesses in Australia. For the right candidate, this is an excellent opportunity to work with a well-funded start up (backed by Fairfax in Australia) and make a major contribution to this high growth, global site.

You’ll be responsible for growing our paid traffic aggressively, managing Google Adwords, Bing, Display advertising, partner / affiliate marketing and all other online marketing channels. The Fairfax partnership presents large and unique advertising and integration opportunities. You’ll be managing a large budget and will be charged with scaling Adzuna’s job seeker audience into the millions.

We offer a fun, entrepreneurial working environment within an exciting high-growth business where you can make a huge difference.

Candidate requirements

The ideal candidate will have a minimum of 4-5 years online marketing experience, and should be an expert in search engine marketing. You’ll also need a solid understanding of SEO and the ability to think both creatively and analytically

This role is critical is to the success of the overall business, so the right candidate will have a proven track record of growing profitable marketing campaigns. They’ll have experience working on large scale, long tail search marketing campaigns and ideally worked in a start-up environment before. They should be highly analytical, an excel whizz and have a numeric degree from a top university. Google Adwords certification would be a positive, but is not essential. Great communication skills are a must in this role.

Key responsibilities

      Pay per Click Marketing:

  • Manage & scale SEM activity to achieve high volumes of traffic and highest possible ROI & meet customer traffic targets in Australia.
  • Owner of all CPC channels (display advertising, retargeting etc)
  • Work with our sales and account management team on the paid search performance, strategy & plans to satisfy client budgets and user growth
  • Build out all new campaigns to target high ROI keywords
  • Daily optimisation of all campaigns (bid optimisation, ad copy / quality score optimisation & experiments) and work with our data science team to develop automation of bid management
  • Develop own initiatives to increase efficiency and growth of paid traffic
  • Ensure correct tracking, optimisation processes and reporting is in place.

Partners:

  •  Owner of traffic driving partnerships and responsible for growth of this channel
  • Manage existing (paid and organic) partnerships to deliver on targets and at the highest ROI possible
  • Develop own initiatives for new partnerships + traffic driving initiatives and work with our management team to fuel growth

Apply:  email raife@adzuna.com.au

How to Best Manage Stress

Posted on January 21, 2015 by

stress

The impact of stressful work situations is largely governed by how we react. The exact same scenario, for example, could have a vastly different outcome based on how workers deal with incoming stress, and whether precautionary strategies are already in place.

Most of us are familiar with the notion of keeping calm under pressure and resisting the urge to panic. However, stress can take varied forms from instant and alarming to slow burning and long term. As such, there are different ways to best manage job stress depending on the type, the source and the setting.

When stress in the workplace is sudden and abrupt, such as an unexpected conflict, accusation or legal issue, the temptation to panic and be alarmist or dramatic must always be avoided. One of the most valuable qualities an employee can possess is the ability to maintain grace under pressure so as to not elevate stress levels or cause additional damage.

Ideally, your workplace should have specific contingency plans in place in the event of these various emergencies. Rather than being caught off guard, employees know the protocol in advance and have had in-depth discussions and planning so they are ready to take action at any moment.

If your workplace has not implemented such strategies for sudden stressful events, it is highly advisable to develop concrete plans as a team, and designate staff members to particular responsibilities.

The ability to forecast potential stresses in relation to your organisation is key to being prepared and being able to respond quickly and confidently.

However, other versions of stress, such as a bullying boss or unmanageable workload, require different approaches.

Such examples tend to happen gradually over the course of time so it is a good idea to keep a record of each incident or details of the excessive work, highlighting the date, time and particulars.

When the time feels right, you can share your records with the most appropriate senior manager and calmly discuss how the situation has been making you feel and what can potentially be done about it. The key is to recall the details, and deal with them officially and equally at a later date, when resilience and steady thinking are stronger.

Throughout the process, however, you should never rise to the stress bait. Keep your emotions in check and stay calm and level headed, remembering to step away where necessary, even momentarily, in order to combat further stress.

When you keep in mind that you are making a record of current issues to be dealt with in due time, it can make it easier for you to deal with each stress as it happens, adding a certain security or feeling of future resolve, easing from the pressure of having upfront solutions, while emotions are heightened.

 

Photo Source: shutterstock

Tips on Being a Good Leader

Posted on January 11, 2015 by

key_leadership

All too often we are subject to tales of woe about controlling bosses, patronising managers and dismissive leaders. It seems those with decent, nurturing and likeable bosses are well and truly in the minority.

So what does it take to be a good leader? And can one learn the law of the land, or is it more a case of being born ready? Either way – the bottom line is all about respect.

Most of us have seen them. They micromanage all over the place, have no real trust in their team’s capabilities, never have time for individual contact, are unapproachable and the list goes on ad nauseam.

The problem is, many a work leader is oblivious to their own failings and are often so bogged down with the job and their role that they have no idea they’re fuelling a frustrated and unhappy workplace.

Such a leader has lost sight of the fact they are just one section of a larger team, and that team consists of other human beings who are valuable and necessary in completing the sections to make a functioning whole.

If those people are being treated unequally, whether directly or passively, or with disrespect of any kind – they are going to either rebell, fail or become stress affected, at which point, the ship will start sinking.

Therefore, the most important attributes of being a good leader are not numbers related and certainly not how well you can brown nose to senior management. It’s how you relate to your team members. It’s about the compassion you show for them. It’s the ways in which you encourage, inspire, support and, above all, respect them.

Any leader who sees themselves as superior to their team has got it wrong from the get go. Great leaders know they are equals – nothing more, nothing less. And even better leaders can admit when they are wrong or when they don’t know all the answers, and they are proudly open to learning from their team in such situations.

So, if you’re the type of person who possesses good leadership qualities by nature (such as compassion and listening skills) then perhaps you’re a born leader. If you’re not, perhaps you can learn how to be through experience and practice.

However, if you have trouble delegating, cannot stand to lose control and don’t trust others easily, you might want to rethink your career choice, as the workplace is already well stocked with your particular variety.

30 Steps To Take When Changing Careers at 30

Posted on December 18, 2014 by

By 30, the reality of your current career choice has set in.

It’s also a time when you realise the career decisions you made in their 20’s don’t necessarily match your natural talent, abilities and passions.

If you are thinking about a career change, at any age – you’re not alone.

Changing careers is a big life decision and requires a lot of consideration. If you are considering a career change, then here are 30 essential steps to help guide you through:

  • Admit to yourself that you need a change

Admitting that you need to consider other career options is the first step you need to take. If you constantly feel unmotivated and worn out, or that the money you earn no longer makes up for the boredom you feel, then it’s time to think about changing things.

  • Dedicate some time

Don’t change careers suddenly without giving it the thinking time such a big decision deserves. Think about creating a ‘career change plan’ (outlined in the steps below) to help guide you through the process of making the switch.

  • Call in the SWOT team

Start by undertaking some personal reflection. Ever heard of a SWOT analysis at work? Now it’s time to do one on you. Think about and list all your strengths and weaknesses, as well as any opportunities or threats to change you may face.

  • Consider the really important stuff

Don’t forget to spend time evaluating the other aspects of your life outside of work – family time, friends, mental and physical health considerations and your financial circumstances.

  • What’s the real problem?

Be clear on whether it’s the job and career you don’t like, or just your place of work. You may find that it’s not your career / job that is the problem.

  • Make the most of the experience

Formalise your previous experience with ‘Recognition of Prior Learning’ (RPL). RPL gives you credit for any skills, knowledge or experience gained in your current and previous roles and can reduce the time it takes to gain any new qualifications.

  • Opportunities for improvement

Use an RPL evaluation as an opportunity to highlight any gaps in your skills and look to identify how you could fill those gaps.

  • Talk to the career experts

Career advice isn’t just for school leavers – get some professional advice. Contact a ‘career practitioner’ for their advice on options available to you.

  • Train and gain

Identify and research the training or qualifications you may need in your new career.

  • Seek experience and advice 

Check the accreditation of the training provider and look for any previous student testimonials or past student successes. Speaking to students who have decided to change their careers can help to reassure you in your decision.

  • Get networking

Work on building up your professional network with relevant industry contacts. Don’t forget to utilise the relationships you already have within your existing network.

  • Work shadowing

Consider asking people if you can shadow them at their jobs, or meet them for a coffee outside to ask questions about their day-to-day roles and responsibilities. Get new experience wherever you can – just because you are looking to change career at 30 doesn’t mean you are above shadowing people.

  • What do you like?

Create a list of your likes and dislikes – in and out of work. This can help you to identify what you want out of a career.

  • Changing in, or changing out?

Are you looking to change organisations completely – or is there an opportunity to change careers within your organisation? Speak to your internal HR team.

  • Keep an open mind

Don’t narrow yourself to a specific career option – keep your mind open throughout the process and investigate several career options.

  • Demonstrate your passion

Start thinking about how you can demonstrate your passion – could you start a blog, or create a portfolio? Or are there any volunteering opportunities where you could gain new skills?

  •  Find a mentor

Changing careers can be daunting, and stressful – it’s a big life decision. Find someone who can help you through.

  • Be flexible

Don’t make the mistake of sticking rigidly to a plan and missing out on, or considering, other good opportunities because you don’t think it fits in your plan.\

  • Resume upgrade

Don’t forget to give your resume an overhaul. Before you apply for any new role consider re-writing your resume from scratch.

  • Make your career clear

Make sure your new career objective is clearly highlighted in the summary statement. Leave people in no doubt of what direction you are heading in now.

  • Be relevant

Revamp your resume to include skills and experience that are most relevant to your new career and make sure they are at the very top of your resume.

  • Show your skills

Draw emphasis to the skills you have gained – not the job titles you have previously held.

  • Show ‘em everything

Make sure you show a full breadth of skills – operations, management, leadership, creativity and communication. Anything that is relevant to your new career choice.

  • Clear cover letter

Consider your covering letter carefully. Make sure you clearly communicate why you are looking to change careers and what you can bring to the organisation and role.

  • Don’t forget the other experience

Don’t forget to highlight any non-work related experience on your resume – this includes part-time consulting or volunteering work.

  • Your personal commitment

Highlight any courses you have taken or qualifications you have gained.

This helps to demonstrate your knowledge and understanding of a topic and shows personal commitment to investing in your career and yourself.

  • Speak their language

Make sure you change your resume to include terms or terminology used by your new industry, for example: ‘lifecycle management’ to ‘pipeline management’.

  • Have an elevator pitch at the ready

It can be difficult to explain the reasons why you are changing careers, so consider preparing a 30 second – 1 minute intro for yourself that gets your points across clearly and concisely.

  • Don’t rush in

If any point in this process you feel like you might be going down the wrong track, then don’t rush into anything. Write a list of your concerns and evaluate them. You can always start the process again.

  • Embrace new opportunities

This is a big life decision and it’s completely natural to feel apprehensive. It’s likely that you may have several career changes over the duration of your working life so take your time, weigh up the pros and cons and when you are feeling confident – go for it.

If you are looking for a career change then consider speaking to Capital Training Institute, they offer a wide range of courses and qualifications in Australia, from Project Management and Building and Construction to Health and Fitness.

They also recognise prior learning (RPL), to make sure your previous experience is taken into consideration. Visit the website today for more information on qualifications.