Drive consumer behaviour through targeted CRM campaigns, focused on the execution of briefs from Marketing teams, translating that to CRM activities
About the company: Here at craveable brands. we operate over 570 restaurants across 3 iconic Australian chicken brands; Red Rooster, Oporto and Chicken Treat. Combined, our restaurants hire over 12,500 employees and serve over 150,000 customers a day. It’s safe to say we’re cooking.
Our Digital team powers the creation of experiences that better connect our restaurants with new and existing customers. A small team in part of the broader Customer function, it’s all about finding new ways to sell our famous chicken while working hard and having fun. This means thinking big, thinking fast, adapting quickly, and having the customer front of mind every day.
About the Gig: So how will you help 3 of the most loved Restaurant Brands in Australia? You will elevate the love that customers have for our brands, through improving and personalising their interactions, ultimately driving positive behavioural change.
As the CRM Campaign Executive you will report to the Head of Digital. Your central focus is making it easier for customers to interact with our restaurants. You will ensure customers receive timely, valuable and personalised communications that help drive loyalty and frequency, in turn positively benefitting our Franchise partners and the rest of craveable brands.
Some core functions of your role will be CRM Campaign Execution, Campaign Analytics, Promotional Planning, Marketing Technology Development and Improving Digital Campaigns. About You You have at least 2 years’ experience in a CRM Campaign Executive field, with experience building HTML emails. Intermediate or greater HTML knowledge is advantageous. Also, you possess a solid marketing background of 4+ years across multiple disciplines.
You prioritise the customer experience, value customer satisfaction, and enjoy building relationships to drive brand commitment. You are detail-oriented and display accuracy in all that you do. You are highly analytical in that you can crunch and manipulate numbers to better understand them.
If you want to truly Make a Difference and love working in a dynamic, fast paced role and can execute with a high level of accuracy, then this the role for you.
About our Culture & Benefits: If you are someone who thrives working in an entrepreneurial, hands on team environment and would like to join a dynamic, fun and progressive organisation then this is an excellent opportunity for you. We have a focus on work/life balance and are committed to making it work for you.
Extra day of leave in your birthday month
Purchased annual leave, up to 2 weeks
Paid parental leave policy
We encourage work/life balance and for you to take full advantage of the summer months through our Summer Working Hours offering!
Being out and about in our stores is important to us, so have some food on us and give us your honest opinion
Discounted gym membership
Paid Good Deed (volunteering) 2 days
Discounted health insurance and health products
Flexible working arrangements
Salary range for this role is $60,000-$80,000 base + super
Hungry to Hear More? Submit your interest by including your resume and a cover letter telling us a little more about yourself.
craveable brands. is an EEO employer and promotes diversity in the workplace.